Software · StoryFunnels

Your story, working for you online.

The one piece of software that keeps finding you the right clients — while you do the work you're actually great at.

You're the expert, not a marketing department. StoryFunnels holds the strategy, the story-driven pages, the email, and the analytics in one place — so the audience you earn quietly turns into leads, and leads into clients, without you babysitting five tools. It's the same software our own team builds on, made by James Cook Media.

All-in-one
Hosting to funnel,
one app
Story-first
Strategy before
you publish
No-code
Built for experts,
not engineers
§02The Gap

The Problem

Most tools are builtfor files, not funnels.

Most publishing and funnel tools were designed to store a file, spin up a generic page, and count clicks. They assume someone else handles the strategy, the story, the email, and the selling.

But you're not a marketer with a spare team. You're the expert. You don't need another disconnected dashboard — you need an audience that becomes leads, and leads who become buyers.

Downloads, not revenueYou can see who listened. You can't see who bought — or build the path that gets them there.
No strategy, just uploadThe tool starts at "publish." The hard part — the story and the angle — is left entirely to you.
A patchwork of five toolsHosting here, landing pages there, email somewhere else. Nothing talks to anything.
Listeners vanish after the episodeNo email capture, no follow-up, no funnel. The audience you earned just walks away.
§03The Tool

Feature Deep Dive

Everything a show needsto sell — in one place.

01Strategy

Strategy Templates

Start with the story, not the mic. Proven templates map your angle, your ideal buyer, and the funnel before you publish a thing.

02Pages

Story Page Builder

Every episode, offer, or lead magnet gets a conversion-ready page — player, story copy, lead capture, and a clear next step, built in minutes.

03Email

Automated Email

New leads drop into story-driven sequences automatically — so every touchpoint quietly nurtures the next sale.

04Publishing

One-Click Publishing

Running a show? Publish once and push your podcast to the major platforms — without juggling logins or feeds.

05Analytics

Audience-to-Lead Analytics

See the whole journey — not just traffic, but who became a lead, and which stories actually drive revenue.

06Revenue

Monetisation Funnel

Turn the audience into income with built-in offers, order pages, and upsells wired straight into your story.

§04The Path

How It Works

Three steps fromidea to income.

1
Set Up Strategy

Pick a template and lock your story, your ideal listener, and your offer. The plan comes before the recording.

2
Build Pages + Email

Spin up episode pages and drop listeners into automated email sequences — all wired to your funnel.

3
Publish and Grow

One click sends your show everywhere. Then watch listeners turn into leads, and leads into buyers.

§05The Access

Get Started

One platform.Two ways in.

Run it yourself

StoryFunnels gives you the whole engine — strategy, story pages, email automation, publishing, and analytics — in one app. Explore the product and request access at storyfunnels.ai.

Explore StoryFunnels

Have us build it

Want the outcome without the work? Our team designs and runs the whole story-driven growth machine for you — from strategy to done-for-you production and funnels.

Work With Us
§06The Stack

Integrations

Designed to fitthe tools you already use.

Spotify
Apple Podcasts
YouTube
Mailchimp
Kit
Zapier
§07The Proof

Work We've Built

StoryFunnels is one ofthe products we engineer.

We don't just use story-driven software — we build it, and we run our own business on it. StoryFunnels is the same craft we put into work for the experts we help, now in your hands.

We also designed and built the Borderlands Foundation websites — several story-led properties for a mission that matters.

§08The Questions

Good to Know

Questions,answered.

It's more than a host. StoryFunnels handles hosting and distribution like any platform, but adds the strategy, episode pages, email automation, and funnel that turn a show into a business. Hosting is the floor, not the ceiling.
No. If you can fill in a template and click publish, you can run StoryFunnels. It was built for business owners, not audio engineers — the strategy templates and page builder do the heavy lifting.
StoryFunnels is the DIY software — you drive it yourself. Our done-for-you Podcast Studio and AI-Automation & Growth Service are the version where our team runs strategy, production, and funnels for you. Many people start on StoryFunnels and bring us in as they grow.
Yes. You can import an existing show, point your feed at StoryFunnels, and keep every subscriber. From there you layer on the pages, email, and funnel that your old host never offered.
StoryFunnels is designed to fit your existing stack — publishing to the major podcast platforms and connecting to email tools like Mailchimp and Kit, with Zapier support to reach thousands of other apps.
Head to storyfunnels.ai to explore the product and request access, or work with us and we'll set the whole engine up for you.

Get Started

Turn Your Story Into Buyers.

Explore StoryFunnels and request access, or have our team build the whole story-driven growth machine for you.