A podcast puts your story, your voice, and your thinking in front of your ideal audience — week after week. We build the machine end to end and the machine promotes it for you. You show up and talk — without lifting a finger.
The Intention Gap
It isn't that you don't have anything to say. You have more to say than almost anyone in your field. You've thought about starting for two years.
The gap isn't desire — it's the machinery. Gear, editing, cover art, distribution, a release rhythm you can actually keep. Every one of those is a reason to wait another week.
So the show that would put your voice in your buyer's ears stays a someday project. We close that gap.
How It Works
We start where most agencies skip: the strategy. In one working session we map your ideal listener, your show's angle, and the through-line that ties every episode to your business. You leave with a season on paper.
We design the cover art, intro, and audiogram templates, then stand up hosting and the full distribution stack. By the end you have a show that looks and sounds like it has been running for years.
You record your first three episodes with our prompts and run sheets in hand. We edit, mix, and master each one, and write the show notes. Launching with a back catalog gives new listeners a reason to binge.
We push the show live across Apple, Spotify, and YouTube on the same day, with a launch sequence of emails and social clips ready to fire. Your audience hears the first episode the way it deserves to be heard.
From here the show runs on rhythm. We hold a fixed production calendar, turn every episode into clips and an email, and report on what converts. You keep showing up; the audience keeps compounding.
StoryFunnels · From $49/mo
Listener ICP, show-angle, and season-map templates baked in — so the show starts from strategy, not a blank page.
Every episode gets a story-driven landing page with player, show notes, and a clear next step for the listener.
New episodes trigger sequences that turn casual listeners into subscribers and subscribers into buyers.
Publish to Apple, Spotify, and YouTube from one place. Set the RSS once and never wrangle it again.
See which episodes drive opt-ins and sales, not just downloads — so you make more of what converts.
Connect offers, calls, and products to each episode so the show pays for itself and then some.
Live Examples
First-hand history and frontline strategy from a former U.S. Cavalry officer living and working in Kyiv. Narrative episodes, expert guests.
A practical, story-led show on the ketogenic lifestyle from a practitioner whose funnel we lifted +50.4% in revenue per visitor.
The companion show to the MasterClass — how experts build audiences AI can't replace. Launching alongside the MasterClass.
Pricing
What Clients Say
It completely redefined what marketing is for me. I'm really excited to get back to the office and make it happen.
I would highly recommend the StoryMatters system. It is the best value for money I have ever experienced in my life.
Having it all laid out for you — you can just see how effective it was. The result is just really, really good.
Start Your Show
Whether you want the tool, the team, or just a conversation first, there's a way in. Choose one and we'll take it from there — your first episode is weeks away, not years.