Ways to Work Together · An Ascending Ladder · One Story Engine
Learn the method for $27, map your automations in a working session, or hand us the whole machine. Every path starts with the same thing — your story. Bring the soul; we automate the rest.
The MasterClasses
Three self-paced video masterclasses, $27 each — instant access, watch anytime, keep them for life. The flagship, Storytelling in the Age of AI, comes from founders Samuel Cook and Ievgen Krasovytskyi: the belief and the strategy for experts who want an audience AI can't replace. Then two more to put it to work. Bring the soul; automate the rest. 100,000+ experts trained since 2018.
The foundation — belief and strategy. Why story is the one thing AI can't replace, and how to build everything else on it. Start here →
Build your content machine and automate the busywork, so the work keeps running without you in the room. Learn more →
Turn one recording into a month of content — everywhere your audience already listens, reads, and scrolls. Learn more →
Every masterclass is twenty-seven dollars. No upsell required to unlock the real thing — the whole thing is the real thing.
Buy it and start watching the same minute. Self-paced, on-demand, on your schedule — not ours.
Keep every lesson forever and come back as the tools shift under everyone's feet. The strategy outlasts the software.
It completely redefined what marketing is for me. I'm really excited to get back to the office and make it happen.
I would highly recommend the StoryMatters system. It is the best value for money I have ever experienced in my life.
Start with the flagship — the story-driven strategy machines can't copy — then add the other two whenever you're ready.
Work With Us Directly
The middle rung — where you stop watching and start working with us. Map your business to its highest-leverage automations in a focused paid session, then keep the momentum inside a small, live mastermind. For authors, coaches, consultants, and experts ready to move.
Leave with a prioritized blueprint, not a sales pitch.
A small, live mastermind. No recordings — you show up.
Same circle, standard rate once founding fills.
In the Planning Session we walk your business end to end and find the automations that free the most time and money.
You walk away with a prioritized blueprint, ranked by impact — and the $297 credits toward the done-for-you service.
The AI-First Circle meets live every week — real questions, real answers, and direct access to us in between.
Members get a personal tip each week. Nothing is recorded — you show up and stay current, or you miss it.
AI-Automation & Growth Service
The top rung — the whole growth machine, built and run for you. Funnels, email, content, ads, and the AI automation that ties it all together, every piece built from your story. You bring the soul; we automate the rest. A founding cohort, application-based. $20M+ generated for experts, authors, and coaches since 2013.
The software your story-driven funnels run on.
The whole growth machine, built and run for you.
A small founding cohort — we take on a limited number.
Tell us your story and your offer. We take on a small founding cohort, so the fit has to be real on both sides.
We pull the soul out of your work — your hero, your ideal client, the angle only you can own — before we touch a page.
Funnels, email, content, ads, and AI automation — the whole system, built from your story and wired to run itself.
You keep bringing the soul. We keep the machine running and compounding, month over month.
Self-Select
You'd rather master the method yourself, at your own pace, for $27 — and keep it for life. Start with the belief, then automate the rest.
We Recommend
Storytelling in the Age of AI MasterClass →You want us in the room — a $297 session to map your highest-leverage automations, or a live circle to keep the momentum going.
We Recommend
Planning Session & The AI-First Circle →You have a real offer and a real story, and you want a team to build and run the whole growth machine — funnels, email, content, ads, automation.
We Recommend
AI-Automation & Growth Service →Before You Decide