What is a Minimum Viable Funnel?
Over the past 4 years, we have built 4 funnels that have produced over $1MM ++ in sales from scratch.
We have built plenty over 50+ funnels for clients.
In total, our campaigns and our coaching students have generated over $10 MM in online sales.
Our agency and our coaching clients have spent over $1 MM on Facebook Ads.
What makes the difference between success and failure online?
You can do all the latest tips, tricks, and tactics they are pushing online.
And through all this, we have that only ONE thing matters in marketing.
Story.
Story Matters.
We have spent tons of time, energy, and our best work on campaigns that did not work.
And other campaigns we have launched in a rush, that took off.
Horrible production value.
But they worked.
And the REASON they worked was the story.
Your funnel will work if you tell your ideal client a story that inspires them to invest in a better future.
When we look back and what worked and what didn't, it was a combination of careful preparation WITHOUT overthinking it.
When you come up with your story, you have to trust your instinct.
At the same time, you have to go through a careful planning process.
Then you have to get it out damn the torpedoes and get it out there.
So we have come up with a sure fire way to test your idea.
Business is a risk.
There are no guarantees that your idea will work.
But the one sure path to failure is to not have a strategy.
A Strategy (before you launch it) is just a set of assumptions.
Sometimes you get it right.
A LOT of times you get it wrong.
So the key is to TEST your strategy.
With the best possible story, as quickly as possible.
That is why we created the idea of the Minimum Viable Funnel - the simplest, quickest way for you to generate automatic sales online.
To make your Minimum Viable Funnel both affordable and fast, we created the StoryMatters Workshop.
What is a Minimum Viable Funnel?
Over the past 4 years, we have built 4 funnels that have produced over $1MM ++ in sales from scratch.
We have built plenty over 50+ funnels for clients.
In total, our campaigns and our coaching students have generated over $10 MM in online sales.
Our agency and our coaching clients have spent over $1 MM on Facebook Ads.
What makes the difference between success and failure online?
You can do all the latest tips, tricks, and tactics they are pushing online.
And through all this, we have that only ONE thing matters in marketing.
Story.
Story Matters.
We have spent tons of time, energy, and our best work on campaigns that did not work.
And other campaigns we have launched in a rush, that took off.
Horrible production value.
But they worked.
And the REASON they worked was the story.
Your funnel will work if you tell your ideal client a story that inspires them to invest in a better future.
When we look back and what worked and what didn't, it was a combination of careful preparation WITHOUT overthinking it.
When you come up with your story, you have to trust your instinct.
At the same time, you have to go through a careful planning process.
Then you have to get it out damn the torpedoes and get it out there.
So we have come up with a sure fire way to test your idea.
Business is a risk.
There are no guarantees that your idea will work.
But the one sure path to failure is to not have a strategy.
A Strategy (before you launch it) is just a set of assumptions.
Sometimes you get it right.
A LOT of times you get it wrong.
So the key is to TEST your strategy.
With the best possible story, as quickly as possible.
That is why we created the idea of the Minimum Viable Funnel - the simplest, quickest way for you to generate automatic sales online.
To make your Minimum Viable Funnel both affordable and fast, we created the StoryMatters Workshop.