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You have a product or a service that will change people's lives.
But for some reason, it's not working. And here's why.
1) Technology - The best product or service in the world is worthless without getting it out there to connect with your audience.
Here's the good news.
It's never been easier to get your message out there. And it only gets easier as technology continues to advance.
2) Strategy - It's never been easier to get your story out there.
But because it's never been easier to get your story out there, here's the bad news.
It's never been harder to get people to listen or to care.
Nobody will care about your marketing unless it speaks to them.
Because everyone is telling their story online, you have to come up with a better strategy.
There is no sure path to marketing success, but the one sure path to failure is not having a strategy.
Once you have a real strategy, you have a chance of building a story online that will connect with your audience.
The StoryMatters Workshop is designed to help you tell your story and launch it in a funnel online.
You can do all of this in 6 days with the world's top marketing StoryTelling expert Samuel P.N. Cook, with the StoryFunnel Software, and his team to help you every step of the way.
Day 1 - Full Strategy Review
On Day 1 you will Finalize and Expand your StoryMatters Strategy you completed before the Workshop.
Day 2 - Advanced Strategy
On Day 2, you will build your advanced persona modifications to your strategy documents based on the lessons on Day 1
Day 3 - Funnel Mapping
On Day 3, we will map your entire funnel out based on your product roadmap and persona mapping.
Day 4 - Quiz and Funnel Page Copywriting & Building
On Day 4, using the StoryFunnel Software, you will write your funnel quiz and landing page copy.
Day 5 - Communications Workflows CopyWriting
Once you have built your Funnel pages, you will learn how to write the emails and ad copy to knit it all together.
Day 6 - Funnel Traffic Planning
Once you have built your entire funnel journey, it's time to plan out your traffic strategy.
When you Apply for the Workshop and are accepted, you purchase an open ticket to any 2019 Workshop. You are welcome to reserve any date.
NOTE: You must be a member of the StoryMatters Academy and complete the entire Strategy Module to attend the workshop.
23 September - 28 September, 2019
Hotel Bristol, Warsaw (Poland)
18 November - 23 November, 2019
Hotel Bristol, Warsaw (Poland)
18 January - 23 January, 2020
Hotel Bristol, Warsaw (Poland)
Day 1
Introductory Session: Building Your Minimum Viable Funnel
8:30 AM - 9:30 AM
Strategy Review #1: Validate Your Persona Work
10:00 AM - 12:00 PM
Advanced Strategy Class: Ideal Client Personas
1:00 PM - 3:00 PM
Advanced Persona #1: Building Your Competitive Personality
3:30 PM - 5:30 PM
Day 2
Advanced Persona #2: Building Your Spontaneous Personality
8:30 AM - 10:30 AM
Advanced Persona #3: Building Your Humanistic Personality
11:00 AM - 1:00 PM
Advanced Persona #4: Building Your Methodical Personality
2:00 PM - 4:00 PM
Strategy Review #2: Chain of Beliefs & Offer Structure by Persona
4:30 PM - 6:00 PM
Day 3
Funnel Mapping Session #1: Quiz Segmentation and Flow Design
8:30 AM - 10:00 AM
Funnel Mapping Session #1: Funnel Page Mapping & Flow Design
10:30 AM - 12:30 PM
Funnel Mapping Session #3: Funnel Emails & Messaging Mapping & Flow Design
1:30 PM - 3:00 PM
Funnel Mapping Session #4: Funnel Ads Mapping & Flow Design
3:30 PM - 5:30 PM
Day 4
Copywriting Session #1: Personality & Avatar Question Copywriting
8:30 AM - 10:00 AM
Copywriting Session #2: Performance Quiz Copywriting
10:30 AM - 12:30 PM
Copywriting Session #3: Landing Page & Result Page Copywriting
1:30 PM - 3:30 PM
Copywriting Session #4: Sales Page Copywriting
4:00 PM - 5:30 PM
Day 5
Communications Session #1: Email Copywriting Part 1
8:30 AM - 10:30 AM
Communications Session #2: Email Copywriting Part 2
11:00 AM - 12:30 PM
Communications Session #3: SMS & Facebook Messenger Copywriting
1:00 PM - 3:00 PM
Communications Session #4: Facebook Remarketing Ads Copywriting & Setup
3:30 PM - 5:30 PM
Day 6
Funnel Traffic Session #1: Content Marketing Overview Part 1
8:30 AM - 10:30 AM
Traffic Strategies Session #2: Content Marketing Overview Part 2
11:00 AM - 12:30 PM
Traffic Strategies Session #3: Facebook Ad Overview
1:30 PM - 3:30 PM
Traffic Strategies Session #4: Google & YouTube Overview
4:00 PM - 5:50 PM
Closeout Dinner & Party: Workshop Reflections, Awards, & Party
8:00 PM - ???
A Luxury Collection Brand Hotel
Having it all laid out for you. You can just see how effective it was. I loved it!
No matter where you are in your business, the StoryMatters system has something for you.
I would highly recommend the StoryMatters system. It is the best value for money I have ever experienced in my life.
Story is great. But without the right funnel, nobody will ever hear it.
To get your story out there, you need a funnel that works.
This is exactly why we created the StoryFunnel Software.
This has been custom developed for us and our high-end expert clients.
Never pay for web design or Software Development again.
In this software, you get access to everything you have experienced going through our funnel.
With James Cook Media's software, we give you our system and teach you how to use it. Then we are here to support you when you don't know what to do next.
As you are investing in this program in 2019, you will be part of our first public Beta Software rollout. This means you will be part of the first 100 users of this software, and will be able to give your feedback and submit feature requests.
With the James Cook Media Software, you are going to get all the technical support you need to get your story online.
The only thing stopping you from achieving your dreams will be the power of the story you tell online.
Interactive Workshop with JCM Founder Samuel P.N. Cook on Marketing Strategy and Your Funnel in 6 Days (€10.400 value)
Basic Package Videos Directed by JCM Founder Samuel P.N. Cook (€14.000 value)
Luxury Lodging & Food at the Hotel Bristol (€3.200 value)
Post Workshop Support (€16.800 Value)
+20% VAT
Interactive Workshop with JCM Founder Samuel P.N. Cook on Marketing Strategy and Your Funnel in 6 Days (€10.400 value)
Premium Package Videos Directed by JCM Founder Samuel P.N. Cook (€28.000 value)
Luxury Lodging & Food at the Hotel Bristol (€6.000 value)
Post Workshop Support (€30.400 Value)
+20% VAT