Your StoryTelling IQ

About your StoryTelling IQ

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Your StoryTelling IQ

Your StoryTelling IQ

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What your Beginner StoryTelling IQ means for you and your business marketing

You are a beginner marketer. But this is common among business owners.

And here is the good news.

Because you don't know much about marketing, you don't have any bad habits.

Since you aren't doing any of the basic marketing fundamentals yet, you are a blank slate.

You probably haven't studied a lot of marketing before. And because of this, you don't have to 'unlearn' bad marketing theory.

And trust me, there is plenty of it out there.

And even better news, any traction or sales you have gotten so far are a great sign.

Imagine what will happen once you learn and start applying the fundamentals of marketing.

To understand exactly how we can help you become an expert marketer and scale your business, simply watch the Results Video above.

On this video, you will:

1) Understand exactly what your results mean to you and your business.

2) Discover exactly how we can help you master marketing in your business.

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How your Score Compares to other business owners like you

IQ Test | Level 1 | Beginner

Question #1

Identifying Your Ideal Client: Beginner Level

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IQ Test Question #1 and your Answer

Answer #1 | Beginner

What your Answer #1 Response Means

Answer #1 | Summary Results

Identifying your ideal client is the hardest thing about your business strategy. It's because your ideal client is a set of people out there that are perfectly suited to help. Most business owners try to go too broad in the beginning. Trying to be all things to all people. This is the original sin of marketing.

Only 37.5% of those who took the test actually do this (but not well). And only 6.7% of all who took this test say they have mastered identifying their ideal client. This is a never-ending process. You should always be refining and updating your view of your ideal customer. Watch Lesson #1 Video on identifying your ideal client to get started.

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Question #2

Understanding your Ideal Client: Beginner Level

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IQ Test Question #2 and your Answer

Answer #2 | Beginner

What your Answer #2 Response Means

Answer #2 | Summary Results

"Nobody cares about what you know, until they know how much you care." It is not enough to know who your ideal client is. You need to go deeper and understand them.  Once you connect with and understand your ideal client, you will find the language to inspire them to invest in your product or services.

Only 22.9% of those who took the test do this. And only 5% have mastered this skill.  Learning this skill is something that can easily set you apart from the rest of your competition. In the video about your answer to Lesson 2, you will learn exactly what you need to do to start learning this critical skill - it's the most important thing to master in your marketing. Watch Lesson #2 Video on understanding your ideal client to get started.

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Question #3

StoryTelling & The Hero’s Journey: Beginner Level

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IQ Test Question #3 and your Answer

Answer #3 | Beginner

What your Answer #3 Response Means

Answer #3 | Summary Results

The first part of a great strategy is identifying and understanding your ideal client. The next part of a great strategy is storytelling. Your ideal clients are telling themselves a story about why their life is not how it should be in the area where you can help them. The key to selling your product or service is inspiring them with a Story that speaks to them.

Only 18.4% of those who took the test actually do this (but not well). And only 3.7% of all who took this test say they have mastered StoryTelling. It is the least understood and hardest part of marketing. We have taken the ancient formula on StoryTelling and translated it into marketing. Watch Lesson #3 Video on the Ancient Art of StoryTelling to get started.

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Question #4

Your Offer Structure: Beginner Level

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IQ Test Question #4 and your Answer

Answer #4 | Beginner

What your Answer #4 Response Means

Answer #4 | Summary Results

Learning how to tell a great story is critical. But now it's time to translate the ancient formula into modern marketing so you can turn great stories into sales that grow your business. Most businesses fail to make sales because they don't truly have an offer structure that follows the StoryTelling process that we all go through for transformation in our lives.

Only 22.7% of those who took the test actually do this (but not well). And only 5.1% of all who took this test say they have mastered building their offer structure. Your offers must guide your ideal client through a journey that makes them believe they can get a better future. Watch Lesson #4 on developing your offer structure to get started.

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Question #5

Building & Executing your Funnel: Beginner Level

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IQ Test Question #5 and your Answer

Answer #5 | Beginner

What your Answer #5 Response Means

Answer #5 | Summary Results

If you don't build a great strategy, you will never be successful with your digital marketing campaigns. Getting your strategy right is what gets you to the starting line in marketing. But the hard part of being successful in marketing comes down to execution. Before you build your marketing campaign, you have to clearly map out your entire hero's journey. Every ad, video, page, landing page, email, text message. It all has to be laid out before you start building.

Only 12.5% of those who took the test actually do this (but not well). And only 3.8% of all who took this test say they have mastered mapping their hero's journey online. And this is exactly why most businesses do not succeed online. Watch Lesson #5 Video on mapping your hero's journey to get started.

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